Benefits Of Las Vegas Social Media Marketing
About a week ago we published an article regarding how social media marketing relates to search engine optimization. With so many businesses online trying to rank to the top of Google for their keywords, it can be quite a task to accomplish your online marketing goals. The good thing about social media marketing is that just about anyone can incorporate this type of marketing into their business even if they have little budgets.
Increased Monthly Website Views
If you were to sit down and spend just about 1 to 2 hours per day on your social media marketing you will definitely increase your website traffic and sales. After all, the real reason why we offer search engine optimization and social media marketing packages are to increase sales. The way that sales are increased are by increasing your website traffic. Without a doubt, the more website traffic your site receives on a month-to-month basis the more sales you will be receiving.
Instantly Connect With Potential Customers
The good thing about social media marketing is that you can instantly connect with your customers or potential customers whether they are on the following platforms:
Promoting Products Or Services Offered
You can easily have your customers like and share your product and services. This becomes a fantastic way to grow your product and business online. Social Media Marketing allows your business to conveniently and inexpensively promote your products or services offered.
Increased Brand Recognition
One of the main reasons why we incorporate social media marketing is to grow your brand recognition. Social media websites are not just about sales but also increasing your brand. When you think of companies like Amazon and Overstock you do not just think of these as large businesses. People talk about Amazon and they share their experience with share their new purchases they have made online with social media accounts on a frequent basis. By having a popular brand your word-of-mouth traffic and sales can increase tremendously.
Easily Share Images And Videos
It is so easy to share an image or video on a social media website now. It takes a matter of minutes to publish a really high quality social media post. All of your past customers and potential future customers can easily see these images and videos and in an instant be engaged with information that you are sharing.
While we recommend search engine optimization over social media marketing for most of our clients, social media does have some advantages. When you post a very high quality piece of information on your social media account, you can instantly drive traffic to your website.
Boost Website Rankings
The main benefit in our opinion to social media marketing is the additional help and boost that it brings to the search engines. In our opinion, and what we incorporate at Las Vegas Web Design Co.com , is to rank our local Las Vegas, Nevada clients to the top of Google and the other main search engines. The search engines like Google have now included social media as one of its keyword rank factors. While it does not have a huge sway on website rankings, currently around 5%, it still is an additional boost that can help rank your website above your competitors.
Simply Share Business Information
Besides just posting content on Facebook and Twitter etc. you can also use Google plus. Having a really good Google plus account with lots of information is highly recommended. The Google my business dashboard allows you to control your Google maps section for your local Las Vegas business. Remember, many of your future customers will not come just through the organic searches but also through the Google maps section. I’m sure you are aware of this already but if not let us go into this a bit further.
Show Business Location
Whenever you do a Google search that is local, 95% of the times a map will be shown above the organic searches. Google has recently updated this to the three pack listing. There are now three websites right underneath the map and above the organic search results. By fully optimizing your Google my business account your sales can flood in. When companies see you at the top of the organic searches and also the Google my business maps section this really grows a lot of trust for your business. We recommend using Google Plus and the Google My Business section in order to fully optimize your business. You can view the Google Plus section below:
In addition to just optimizing the organic listings and Google my business section Las Vegas Web Design Co.com recommends incorporating our previous tips with social media marketing. Start out with just a few hours a week and track the results on a month-to-month basis. If you need further help with social media marketing feel free to reach out to us any time to learn more about our local Vegas services.